TAS 138 5 Steps To TAKE Action and CRUSH IT in 2016

Every year it happens. A new year comes and people make new year’s resolutions. Though resolutions may not be the best way to go about changing your life, it does represent a very important concept: You CAN change your life! Scott’s focus on this episode is to help you get yourself ready to achieve some amazing things in the next 12 months. He wants to see your Amazon business thrive and even explode in 2016. Listen in to hear how Scott suggests you go about setting yourself up for massive success in the coming year.

Questions are powerful, if you’ll take the time to ask the right ones.

If you’re going to see your business (or your life, for that matter) grow, you’re going to have to begin asking questions about what’s been happening so far. On this episode Scott’s going to walk you through some of the basic questions you need to ask yourself to prepare for things to be different this coming year. The very first one you’ve got to ask is “Where am I now?’ If you don’t clearly understand what’s been working and what hasn’t been working in the way you do your Amazon business, you won’t know what tweaks you should make to improve things this coming year. So take the time to listen to this powerful episode, then take the time to ask yourself the right questions to enable your success.

Goal’s without actions steps are just dreams.

If you’re going to make your dreams come into reality, you’re going to have to take action. That’s Scott’s favorite saying because it’s one of the most common reasons that people’s dreams don’t come true. They don’t do anything about it. Scott’s got a very practical way of defining and outlining goals so that they can be broken down into step by step processes that allow you to take action to see your dreams come into reality. It’s not complex, but it does require work. So be sure to listen to this episode to find out how Scott does it and to begin your own process of improving your own goal setting techniques and make those dreams come to life!

A 90 day sprint is a powerful way to move your business forward!

Projects are powerful. Think about a home improvement project… you set aside a certain amount of money and a certain amount of time to dedicate yourself to focusing on getting the project done. If you don’t do that, you’ll wind up with your house demolished for months on end. But if you do, you’ll soon be enjoying the benefit of a newly renovated house. That very same thing can happen in your business as you set shorter, concentrated periods of time to work on an accomplish your goals. It requires a lot of hard work and dedication, but you’ll be amazed at the powerful and important things you can get done within the next 90 days if you set your mind to it and get started. Scott’s got a real life example from the Amazon private label world to help you think it through, so be sure to listen tot his episode.

A real-life example helps things make sense… so here’s one you can relate to.

Scott’s not one to deal in abstract terms, so he’s decided to conclude this episode with a real-life, Amazon based example of how you can ask the right questions, set the right goals, break down those goals in actionable steps, and then put all that effort into a 90 day sprint in order to get some amazing things accomplished. It’s an amazing tool for you to apply to your own business and products so that you can set yourself up for great success in the coming year. Don’t miss out, Scott’s got a ton of great stuff to share with you on this episode of The Amazing Seller!


  • [0:05] Welcome to this new episode about planning and taking action in the new year.
  • [0:55] The last live workshop for 2015 is coming up!
  • [2:23] A couple of tools Scott is using to create this episode.
  • [4:30] Ask yourself the question: “Where am I now and where do I want to be in 12 months?”
  • [7:00] Ask yourself the question: “Where do I want to be in 90 days?”
  • [8:14] Break down all the steps it will take to reach that 90 day goal.
  • [8:36] Create your plan by reverse engineering your goal.
  • [9:43] Create deadlines for your plans.
  • [11:56] An example of how this process works.


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  • For anyone interested, here’s a summary of the ten steps / phases that Scott outlines in the podcast (the expected time frames for each step were slightly modified to fit an overall 90 day time frame):

    Step 1: Product research (10 days)
    Step 2: Source the 3-5 products from Step 1 and samples arrive (5 days) (14 days)
    Step 3: Review samples, pick a supplier and determine tasks for payment (5 days)
    Step 4: Order insert materials and send to supplier (7 days)
    Step 5: Keyword research, create pictures, create listing (10 days)
    Step 6: Pre-launch: Create Facebook page / list of people to review the product, add’l keyword research, etc (15 days)
    Step 7: Receive product, review and arrive to Amazon (10 days)
    Step 8: Launch promos and send samples (5 days)
    Step 9: Create two PPC campaigns and monitor daily (7 days)
    Step 10: Refine, test and expand PPC (7 days)

  • Hi Scott, I need a little advice from you. We launched a product about a week ago,and started to get organic sales immediately, without any PPC advertisment,what we were not ready for. Now we have about 15 sales/day – average,tday it was even 24.
    The question is, should we start PPC,what would bring another sales but on the other side we would be out of the stock probably in 5 days,or should we wait with PPC until the inventory will be restock,let`s say January 3rd and continue with those 15 units a day.
    Thanks a lot for your help, have a great day. 🙂

    • Hey Matej, if you’re going to run out of stock selling organically, I’d say hold off on PPC! That way you can maximize profits on this first batch and focus on optimizing your PPC when you get back in stock.

  • Thanks Scott.
    Very useful especially for me as I get distracted all the time.
    What does your plan look like?
    How do you date the separate steps of the plan? Do you mark up a calendar or just produce a list of things to do? If it is task list how do you manage the time boxes of each task? Or if marked on a calendar what happens if a task finishes early or late and all subsequent tasks will move?
    Sounds like maybe a project management tool is needed and if so what do you use?
    thanks again

    • Hey Vicky,

      I find that project management tools or even just paper checklists are usually the way to go. In terms of tools, I would check out Asana if you think that will help keep you more on track than a paper checklist.

  • I have spent the last year learning RA and building funds for PL. Thank you for the plan. I made my goal of $250,000 in sales this with, an initial $2000 product investment, and I am READY to take PL ACTION in 2016. Best to you.

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