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The Amazing Seller

I’m Scott Voelker, creator of The Amazing Seller Podcast and Blog. If you’re new to the world of Amazon FBA Selling and Private Labeling, this page is for you! It contains the information you need to get up to speed quickly and start your own Amazon FBA Business!

I've been selling on Amazon since October 22nd, 2014 and I share my story on TAS Episode #2.

– How Scott Went From Zero to $40K in 90 days

I wanted to document my entire process and decided to create individual episodes that discuss step by step details to outline each step.

Update: I recently launched a NEW Brand in April of 2017 to prove the process still works and to generate another revenue stream. After 12 months we have surpassed 6 figures and plan to build this into a 7 figure brand over the next 12 months.

The 5 Steps To Start Selling Online

Step 1

The 5 Step Roadmap Series to Launch Private Label Products on Amazon (Overview)

Step 2

Part 2 – The 3 Step Formula for Finding Products and the 10x10x1 Strategy

Step 3

PL Part 3 – How to Find Suppliers and Source Your Products                 

Step 4

PL Part 4 – Listing Creation and Pre-Launch for a Successful Launch

Step 5

PL Part 5 – Launch and Promotions to Get sales and RANK   

NEW: After publishing the 5 part series, I received requests to put together training for just finding products. So, I decided to start from scratch and document the entire process in this NEW training.

If you're interested…check out the details below.

Product Discovery Bootcamp – I created this training to teach how to find low competitive products and build a BRAND. You will look over my shoulder as I start from scratch to find a market and then discover 3 to 5 products that will be sold. This training will help you discover YOUR market and find products that you can sell within your BRAND.

For more details…watch this short video here.

Resources and Tools I Use in My Businesses

There's Resources and Tools I discuss and share in the podcast. I've created a page that has all of them listed.

Click Here to check out the Resource page

Don't Get Overwhelmed!

One of the things I see many new sellers struggle with is information overload. Don't get sidetracked with all the shiny objects you see. If you follow these simple 6 steps, you will be well on your way to selling your first Private Label product on Amazon.

As always, you can leave me a question here on the blog.

Click Here to leave me a message.

Help Spread The Word About The Amazing Seller Podcast.

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If you want to receive NEW Updates of Podcasts and Resources…Click Here!

Join the discussion

  • Hi Scott,
    Im trying to look for your EBF, Product Discovery Bootcamp and some of your workshops but doesnt seem like you are offering these right now. I registered for the earlybird on a few of them. Any idea of the cost and/or when it will be available?
    Thanks bud!

  • Hi Scott,
    I’ve been following your podcast for almost a year now and wanted to thank you for all the valuable information you’ve shared with everyone! I started out in retail arb. and now looking to start private labeling. I wanted to see if you had any additional courses that your offering that can get me from point A to Z (including finding the product all the way to shipping and growing from there). I have read your e-book and watched your free webinar. If not, would you recommend any courses? I am looking into MarketPlace SuperHeroes at the moment but would love to hear your opinion!


  • Hey Scott, love your podcast. It has been keeping me very motivated to keep pushing on amazon. I am emailing you to see if you know anything about how to get a nice product description with pictures and all. I see products that have pictures on the bottom of their listing and heard only high end 100million dollar sellers are allowed to do that. Can you clarify if that is true or not?

  • Scott. First let me say I’m impressed by your consistency here and I love it. You reply to every comment here on your blog, and your consistency with the podcasts is really top notch.

    Short background: I’m a software developer (contractor) by trade (over a decade), and have recently started a tech startup in a hot tech city (this isn’t leading to a pitch, I promise, just a little background). I’ve really come to realize that still needing to trade my time for money is a massive road block in my success. While I wake up every morning at 3:30am to GSD (get stuff done), still needing to take contracts is killing me. I may work for 6 months and take 6 off. However, 40+ hr work weeks, family and kids… the startup falls behind.

    A friend of mine recently started an amazon business about 2+ years ago. We were chatting again over drinks last week, and he mentioned he’s selling over 1MM now with a 25% profit margin (3 products), and that your podcast was one of the resources he first used starting out (so here I am:])!

    I have a question for you that I also asked him, and I’d love your advice. I have 5 months left on a contract. I’ve thought about continuing to go hard on the startup, and at the end of the 5 months… if it’s not where I feel it should be… I’ve thought about taking 6 months off to dedicate to an amazon business. However, my B option is to begin slotting in 1 hour a day every single day for amazon, for the remainder of my 5 month contract. This way when I’m done, I’ve got something up and running. I’m decently well versed in the steps required. My plan is to spend roughly 4:30-5:30/6am everyday on Amazon. For the next 150 days.

    Which approach do you believe would be better and why? A) In 5 months when my contract ends, take 6 months off for Amazon. B) Start now! 1-1.5 hours a day, EVERY day. At the end of 5 months, make a more educated decision as to whether to stop contract work, full focus again on the startup, or full focus on generating a passive-ish income stream (more than contracting is what I mean by passive-ish). Also, what do you believe can be accomplished with 1-1.5 hours consistently everyday until my next contract ends.

    • I’m so curious what you THOUGHT my answer would be!

      Something that most people don’t realize is that I started MY amazon journey doing it part time and built my first six figure brand in just a few hours a day over the course of several months.

      Another thing most people don’t realize is that small but consistent efforts will virtually always trump massive bursts of energy and effort (which can lead to easy burn out, making mistakes, etc).

      My suggestion would be to take 30+ minutes a day and laser focus on the next step in this business, over the next few months….you’ll be SHOCKED at how much you’ve gotten done and if you’re consistent with it….you’ll have some sales rolling in when that contract ends 🙂

  • Orlando meet up;Can you share exactly where it is at ? I would like to join you but need to know if it is in Disney Coronado resort and if so where is the meet up?


  • Hey, Scott thanks for everything you do, you are a blessing.
    I would like to ask if what happens if the niche we pick don’t match our criteria we like on amazon, like if the BSR is too low or the reviews are too high. Should we still try to sell the product and build a brand, if the data on AMazon is not good?.

    Thank You Scott